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More to Korea than Koreanovelas, says envoy

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By Philippines News Agency

MANILA — Aware of Filipinos’ love for Korean telenovelas and music (K-drama and K-pop), a diplomat on Wednesday expressed hope that more Filipino fans would slowly learn to love Korea’s other cultural products.

Korea, travel, tourism, Manila Bulletin

A general view shows Gyeongbokgung palace and the presidential Blue House (top C) in Seoul on November 1, 2016.  Ed Jones / AFP / Manila Bulletin

This goal was main reason behind the staging of the K-Ribbon Selection exhibit in Shangri-La Plaza, Quezon City, Ambassador of the Republic of Korea to the Philippines Jae-Shin Kim told reporters in an interview.

“Many Filipinos like Korean culture, K-pop, Korean drama and movies. Today we are organizing this exhibition because it is one of the basic foundations of the friendship of two countries (Korea and the Philippines),” the ambassador said.

According to Korean Cultural Center (KCC) Director Choong-suk, this was the first time that the exhibit was held in another country. After its pilot in the Philippines, the center is set to bring the exhibit to Spain and Japan.

“Many Filipinos already like Koreanovela, K-pop so now we introduce other Korean cultural items. I hope that many Filipinos enjoy our cultural products as much as Koreanovelas and K-pop,” Choong-suk said.

Around 80 products, including traditional food and drinks such as kimchi, sauces, pastes and teas; Korean clothing or Hanbok, accessories; wood, ceramic crafts were on display at the exhibit which is set to run until Nov 8.

Choong-suk, meanwhile, expressed hope that total Korean tourist arrivals to the Philippines will rise by at least 10 percent.

Data from the Department of Tourism (DOT) showed that around 1.4-million Korean tourists visited the Philippines in 2015. As of January to August 2016, Korean tourists to the Philippines have reached 976, 499.

Ambassador Kim, meanwhile, expressed hope that the administration under the leadership of President Rodrigo Duterte would continue to ensure safety of Korean tourists under its thrust to eliminate crime and drugs.

“We support President Duterte’s leadership to stamp out crime and drugs. The Korean Cultural Center in Manila will play a very important role in enhancing our cultural exchange between the two countries,” he said.

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  • Gisingbayanko

    Korean telenovelas are addicting once you get into it. Their storyline creativity and excellent production quality should be emulated by Pinoy scriptwriters, director and producers.