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The Taste of the Next GINeration


Among all the classic tandems, there is one that brings to mind absolute fun—gin and tonic. Ushering in a new experience to help one manage a work and play balance in life, Emperador Distillers unveiled the new taste of The BaR Premium Gin.

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With a totally unique gin flavor, The BaR Premium Gin range of drinks is infused with imported botanicals from Spain. It comes in three premium gin variants to suit every type of millennial drinker. There is the clear Premium Dry Gin with the perfect mix of botanicals. There are also two colored gins—Green Gin with a refreshing zesty lime punch and Pink Gin with a berry-rich taste. Colored gins are quite popular in Europe, and now it officially makes a splash in the Philippines through The BaR Premium Gin.

Welcoming a new set of refreshing drinks, Emperador Distillers announced celebrities Chienna Filomeno, Derrick Monasterio, and Kiko Estrada as ambassadors of The BaR Premium Gin. Also present during the launch were Ken Monares, Chin Chin Obcena, Janeska Sibug, Ace Yabut, Steve Eigenmann, Kas Perez, Gab Bayan, Eric Cua, TJ Gamol, Chelsey Singson, Justin Torio, Christian Tiu, Aisa Ipac, Katt Valdez, and Miguel Romulo.

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Adding to the fun-filled welcome party were guest performers The Ransom Collective and Bea Alonsote.

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Having fun does not come with a hefty price with the 700mL bottle of The BaR Premium Gin which has a suggested retail price of PhP 95. It is available in all 7-Eleven stores nationwide and soon in other leading stores and supermarkets. It’s also available online through

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Enjoy gin-o’clock at all hours of the day. Have it with tonic water, blend it with a favorite soda, or drink it straight up. Taste the gin of the next GINeration!

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