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Erwin Romulo sets direction for CREATE PH as its creative director



The Center for International Trade Expositions and Missions (CITEM), the export promotion arm of the Department of Trade and Industry (DTI), is looking to start conversations in the creative industries sector as they join the Cultural Center of the Philippines (CCP) for a new event that will bridge business and the arts.

CREATE Philippines, CITEM’s industry platform for the creative industry, partners with the CCP’s Manila International Performing Arts Market (MIPAM) on an event that runs this weekend, until tomorrow, Sept. 21, at the CCP Complex in Pasay City. Dubbed as MIPAM x CREATE PH, the event brings together performing arts groups, creatives, and ancillary service providers for three days of exhibits, design talks, networking, and performances.


Erwin Romulo

Setting the creative direction of CREATE Philippines is Erwin Romulo, a multi-awarded composer, writer, and producer who has also worked as creative director and event curator for art galleries, museums, and audiovisual productions. With his professional experience spread throughout at least three sectors of the Philippine creative industry, Romulo is indeed well-suited to lead CREATE Philippines’ creative vision for the event.

“We are thrilled to see what Erwin can do for CREATE,” says Pauline Suaco-Juan, CITEM’s executive director. “He has knowledge and experience in so many areas of the performing arts sector and that is something that we value greatly. We know he has a lot of ideas that will help MIPAM x CREATE PH become a standout event.”

For Romulo, being CREATE’s creative director is one way of getting personal with his craft. “What’s encouraging is that they’re trying to do the creative economy roadmap,” he says of CITEM and CCP’s partnership event. “I think that’s encouraging because it’s now tending toward synergy and community. That’s something that I’m really interested in pursuing— trying to get all these creative fields to work together.”

CREATE Philippines continues to tap the various sectors of the country’s creative industry and help it sustain its active participation in the local and global economy. With this year’s partnership with MIPAM, CREATE aims to touch base with the performing arts sector to see where business and development opportunities can still grow. During MIPAM x CREATE PH, participants and guests can take advantage of the performance and networking opportunities along with exhibits and talks to showcase their services and find more avenues for business.

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