Now on its fifth year globally, Nespresso challenges Filipino filmmakers to tell stories of how one small deed can be a catalyst for change in their Nespresso Talents 2020 short film contest. There will be both a National, and International, Contest. The Philippines is currently the only Southeast Asian country joining the competition.
This year’s theme focuses on the concept of Virtuous Circles, stories and cycles of how one good deed, no matter how small, enacts significant change with the chain it sets off. This reflects Nespresso’s belief in circularity, reflecting their ethos of paying it forward to the communities from where they source their coffee.
During the media launch at the De La Salle-College of St. Benilde, Founding Chairperson of Benilde’s Film Program, Jag Garcia, stressed how the spirit of Filipino bayanihan is, in essence, about virtuous circles. It is a theme that was almost meant for the Filipino. Managing director of Novateur Coffee Concepts, the exclusive distributor of Nespresso in the Philippines, Patrick Pesengco, urged the crowd to spread the message of the contest, confident in the creativity and storytelling abilities of the Filipino, who simply needs the international platform the contest.
Aside from the theme, filmmakers will be challenged to tell their stories between two to three minutes in a vertical format with a 9:16 aspect ratio. This is in recognition of the growing trend of how global audiences are now viewing content, particularly on smartphones, and how technology has been integrated seamlessly into our daily lives.
Submissions from any genres will be accepted, in the form of fiction, documentary, or animation. The deadline for entries is Mar. 25.
Along with Pesengco, the National Contest jury will consist of Joey Reyes, Antoinette Jadaone, Marc Nelson, and Nespresso Asia regional manager Fabio De Gregorio.
“I was a digital immigrant,” said Reyes, when asked about the unconventional vertical format. “But these kids are born with keyboards and smartphones, and they can create art. […] Change is something you embrace, and the vertical format is part of that evolution.”
For the National Contest, there will be a shortlist of 10 entries, with the jury choosing the best three. The winning filmmakers will receive cash prizes: €1,500 for the first prize, €1,000 for second prize, and €500 for third prize, with all three receiving a trophy and Nespresso products.
The top prize will also be invited to attend the Nespresso Talents awarding, and enjoy an all-expense paid trip to the prestigious 2020 Cannes Film Festival.
For the International Contest, an international jury will select the top three films, which will be invited to an all-expense paid trip to the Cannes Film Festival, and will present their films at a private Nespresso event. They will also benefit from one-hour mentoring sessions with cinema professionals at the festival. The winning filmmakers will receive cash prizes: €5,000 for first prize, €3,000 for second prize, and €2,000 for third prize.
The Nespresso Talent 2017 winner, Daria Kascheeva, a film student based in Prague, has gone on to make an Academy Award-nominated short film that was met with critical acclaim. She is one of many young filmmakers who the film contest has provided an international platform and support for as they continue to develop their craft.
A supporter of cinema and dynamic storytelling, Nespresso has had long partnerships with 12 global film festivals, including a partnership with Cinemalaya last year. They continue to foster talent and celebrate passion and expertise around the world.